About Us

Performance by Design is located in Northern California

Who we are:

We have now partnered with MLCC Computer Training and accept IPSS/Tungsten Orders.

We are a Certified Service-Disabled Veteran-Owned Small Business (SDVOSB). We specialize in providing adaptive IT equipment and training for disabled veterans.

Core Competencies:

-We have been exclusively serving the Veteran community since 2003 providing successful technology solutions to thousands of Veterans.
- Since we are veterans, we inherently understand the challenges of today's disabled veterans.
- Our comprehensive knowledge of various software and computer technologies allow us to provide real-world solutions for our customers.
- Our management team has over 30 years of finding, deploying, and maintaining advanced products to various government organizations and their personnel.
- All of our technical staff are Veterans, with or pursuing a technical/professional degree.

Past Performance:

- Since 2010 Performance by Design has been supplying IT hardware equipment, software and services in Northern and Central California, Nevada, Washington, Utah, Colorado, Texas, Wisconsin, North Carolina, and Florida.
- To Date we have provided over 4,000 IT systems to various DOD and VA end users.
- Designed and produced learning application that features student logon, progress, and grade tracking with a student success rate of 88%. Conduct computer training for more than 1200 individuals in word processing, spreadsheets, email, Internet, Dragon, ZoomText, and Jaws.
We are located just 60 miles north of San Francisco. This is where wine country, redwood forests, and mountains all come together.

PBD is proud to be Veteran owned and operated. We are here to assist Veterans succeed by providing them with the tools and equipment necessary to accomplish their goals.

DUNS: 966355070
NAICS Codes: 423430, 541511, 541512, 541519, 611420, 611430, 611710, 624310, 811212
CAGE Code: 68EN0

Management team

David Henry
David retired from the US Air Force in 2000. During his career he worked as a mechanic on the C-5A and C-141B, flight engineer on the C-141B, and as a combat communications technician.

He has over 15 years of experience in adult education within the private sector, Department of Defense (DOD), and Department of Homeland Security (DHS). He has developed courses and taught classes in flight instruction, basic electronics, computer software/hardware, and telephone installation & maintenance.

His degrees include a B.S. in Computer Science from Chapman University, an M.S. in Instructional and Performance Technology from Boise State University, and an MBA from the University of Wisconsin.

Management team

Mark Lynch
Mark has more than 10 years experience in Fortune 500 high technology companies as a Professional Technical Operations Manager.

He is known for his ability to work well under pressure, demonstrating strong troubleshooting skills, analytical competence, and task prioritization.

He has a B.S. in Psychology from the University of Phoenix. His professional certifications include ATT Broadband, Cable System Fiber Optics and Advanced Services Management, High Speed Internet Computer, NT4 Workstation, and Cable Span Telephony Networks.